Web Design your Customers and Employees will Love

Web Design your Customers and Employees will Love

Posted on February 18, 2019

Are you looking to take better care of your customers? Many businesses are striving for better ways to improve customer service online. How about a new website? It’s is a great plan for improving external and internal customer service in 2019. A new website can: Improve user experience through a fresh design. These days, landing on a well designed, beautiful website is similar to walking into a well designed room. Our online experiences are gradually becoming more important, and we like a good experience. Just the aesthetics of your site (a nice photo, calm colors, or framework) can effect your … Continue reading

Minimalistic Web Design That Works

Minimalistic Web Design That Works

Posted on January 28, 2019

Are you looking to freshen up your web design in 2019? Reorganizing and refreshing spaces is all the rage, and websites are not immune to the pattern. Minimalism is a theme for website design that you will see more of in the near future. It sounds easy, like all you have to do it take out the obvious clutter, but it may not be as easy as you think.  Before you simplify your website design, you have to have a clear idea of what you are trying to do online. If you are selling products, then helping your customer find … Continue reading

Three Things Every Business Owner Should Know About Mobile Responsive Websites

Three Things Every Business Owner Should Know About Mobile Responsive Websites

Posted on January 21, 2019

Roughly ninety percent of users in the United States and the UK rely heavily on their mobile devices for internet access, including videos, shopping, and other consumer activities. That alone should be enough reason for your next website to be a mobile-responsive one. However, there are far more reasons to ensure that your next website is responsive. Before you start your next website design, there are some things you should know about mobile responsiveness and why it is important. Mobile Response Prevents You From Needing Two Sites Before mobile responsive websites became a standard option, businesses wanting to cater to … Continue reading

Web Design for Optimal Holiday Sales

Web Design for Optimal Holiday Sales

Posted on November 12, 2018

Holiday sales are projected to increase 17-22% in 2018. Is your website ready for the increased opportunity? Whether you sell electronics, books, toys or consultations, someone will be shopping for it during the holiday season, and now is the time to get ready. There are several things to think about when preparing a retail website for months with a higher purchase rate. With the right tweaks and adjustments to your site’s design (and a few other details), you can make the most of your holiday opportunities.  Design elements to think about before the holidays: 1. Homepage banner. Is your home … Continue reading

Does Your Website Support Hyperlocal Digital Directories?

Does Your Website Support Hyperlocal Digital Directories?

Posted on July 2, 2018

Think about the last time you applied for a job. You probably submitted a resume that included your name, address, email, and phone number. You may have also included a link to a portfolio or personal website that listed the same contact information, as well as details to support the information on your resume. Now imagine that you had omitted your phone number on your resume. Or you had listed an incorrect email address. Or the details you shared on your website were completely different from what you had laid out on your resume. How would any of these inaccuracies … Continue reading

Website Development: Make Your Content Easy to Find

Website Development: Make Your Content Easy to Find

Posted on November 28, 2016

Organization is more of the most important components of website development. Having a nice, clean site layout is necessary for a couple of reasons. In this blog, we’ll explain how it helps optimize your SEO and generate leads. Site navigation and SEO All Google really cares about is its user experience. The company doesn’t pay much attention to SEO unless some businesses are gaming the system. Even if that happens, it just takes one update to set things straight. One thing Google’s bots look at is the number of clicks it takes to get to your content. A recent Business.com article explains the process and why … Continue reading

Increase Your Page Loading Speed with These Website Development Tips

Increase Your Page Loading Speed with These Website Development Tips

Posted on September 27, 2016

If you employ brilliant writers for your blog posts, use the best copywriters for your sales pages, have landing pages optimized for conversion, have a mobile friendly website, and employ a talented marketing team, then they are poorly utilized if your website has slow page loading speeds. The reason is that much of the traffic driven to your website by your capable marketing team, will not have the patience to wait for the pages to load. Users of the Internet today want to do more with their limited time, and waiting seven to ten seconds for pages to load on a slow website … Continue reading

Website Development Tip: Eliminating Unnecessary Features Can Improve Security

Website Development Tip: Eliminating Unnecessary Features Can Improve Security

Posted on September 20, 2016

Cyber security is a critical challenge businesses struggle with when building their websites. Website security flaws can wind up exposing businesses and their customers to criminal activities. Sometimes, these unauthorized activities don’t involve any obvious theft or exposure of sensitive information. A recent article from Tech Crunch points out how some hackers exploit weaknesses in website code and use spam comments to underhandedly improve their own sites’ SEO. They quietly introduce bits of code to your site that might weaken your search engine rankings but improve theirs. Unfortunately, there isn’t any one way of completely preventing these devious activities. However, … Continue reading

3 Reasons You Should Consider a Mobile First Design During Website Development

3 Reasons You Should Consider a Mobile First Design During Website Development

Posted on June 30, 2016

Website development involves a host of design decisions, but many companies forget to ask an important question. What device will my visitors be using to access my site? A site optimized for a 24 inch high-definition desktop monitor will not have the same impact on the 4 inch screen of a smartphone. Mobile first design addresses this issue by designing for the small screen first then scaling appearance and features for larger devices. Here are three reasons to consider a mobile first approach in your website development. 1) Your customers are mobile first.  Mobile isn’t the future. Mobile is the … Continue reading

Website Development: When Is It Time To Update Your Site?

Website Development: When Is It Time To Update Your Site?

Posted on June 15, 2016

After you initially launch your business website, there will come a time when you’ll need to update its design or features. Your site probably can’t stay the same for years on end, not if you want to keep it optimized for customers and friendly to search engine algorithms. An important part of your website development strategy involves deciding when to perform major updates on your site. The following are a few issues to consider: Your site needs to accommodate developments in technology. For example, businesses must now ensure that their sites are responsive and mobile-friendly. As pointed out in a … Continue reading