Discover the Difference Between Website Development and Design

Discover the Difference Between Website Development and Design

Posted on April 22, 2019

Are you using the phrases website development and website design interchangeably? If you are, you are not alone. However, there are differences between the two. While there are complete web solution providers, there are different job roles with different abilities. When hiring a web professional to build a website for you or your company, knowing the skillset of each may become critical and impact the overall cost. Web Design In a nutshell, web design is the aesthetics of a website and its general usability. So, website designers work to create visual elements and devise the layout of a website using specialized software. So, the … Continue reading

5 Reasons to Use a Professional Team for Web Design

5 Reasons to Use a Professional Team for Web Design

Posted on January 14, 2019

Are you planning to launch a new website in 2019? Bravo! When you optimize your website design and put the customer experience at the center, business will soar! The first and most important step in launching a new site is to decide if you will use a team of professionals, or try to save money by doing it yourself or hiring an individual. If you are looking to succeed online and satisfy your customers, we recommend to use an experienced team of professionals, like Lowcountry Media Solutions LLC. Here are a few reasons.  1. Experience. A team has the sum … Continue reading

Discover the Web Design Trends for 2019

Discover the Web Design Trends for 2019

Posted on January 7, 2019

Web design is critical for a business website’s success. Over the course of just one year, there are many changes including search algorithm updates, best practices, and consumer trends. A website that appears cutting edge when launched can sometimes become dated in just a few short months. A website does not improve with age. So, if your business website has not been updated in a few years, there is a good chance that it does not conform to current trends in format, function, and style. According to Search Engine Land, a leading news and information source on search engine marketing, … Continue reading

Yes, Your Brick and Mortar Business Needs Internet Marketing Solutions

Yes, Your Brick and Mortar Business Needs Internet Marketing Solutions

Posted on August 27, 2018

One common question we get from our clients is, “Do I really need to worry about internet marketing if all my business is local?” We always respond the same way: yes. Even for a business that focuses entirely on Charleston customers, you still need to have a digital marketing strategy.  Giving some attention to the online space allows local business to capitalize on the benefits that technology and data provide. Here are just three of the many reasons that you need to incorporate internet marketing into your outreach plans.     Your Customers Are Online The key to any successful marketing campaign … Continue reading

Mastering Web Design: How to use White Space

Mastering Web Design: How to use White Space

Posted on August 20, 2018

Good web design doesn’t draw people into your site, it keeps them there looking through the site. Creating a responsive and aesthetically pleasing website is often difficult to get down, there is no exact science to making things look good. But there are many guidelines that can help you get as close as you can to that perfect webpage you’re chasing, and one of those techniques is learning how to use white space.   What is White Space? White space is a web design term for space on a page that is literally void of any content, the empty space … Continue reading

Protecting Your Customers with Strong Website Security

Protecting Your Customers with Strong Website Security

Posted on July 20, 2018

I don’t know how many times I’ve heard business owners ask me why hackers and criminals want to mess with their website. It’s a common misconception especially among owners of small and medium size businesses that “it can’t happen to me.”  The reality is, it doesn’t matter how big your business is, or how much traffic your website has, you’re a target. The hackers and criminals, will plant malware anywhere they can. If they can infect your website and collect personal or payment information from even one of your customers, they are successful. The bad actors on the internet have … Continue reading

Web Design vs Website Development

Web Design vs Website Development

Posted on May 28, 2018

If you’ve got a website that needs some tender loving care, it’s best to hire a professional to fix the problem for you. Of course, before you can hire a professional you’ll need to know whether your problem calls for the aid of a web designer or a web developer. While these two types of professionals both work on websites, their services and areas of expertise differ widely. Web Design Web designers work with anything having to do with the appearance of a website, including the look and feel of the user interface. These professionals are frequently experts in graphic design and … Continue reading

Web Design or Development: Is There a Difference?

Web Design or Development: Is There a Difference?

Posted on May 14, 2018

When you need help building a website, finding someone in Charleston, SC isn’t that hard, if you know what you’re looking for. Many people use the words web design and website development interchangeably when describing what they’re looking for. The reality is, design and development complement each other and work together, but they are different things.  What Is Web Design? Web design is the customer’s interaction with your website. The design is the colors they see, the layouts and menus they navigate, the pages they read and the way your blog looks. It’s their experience on the surface, much like … Continue reading

The Fundamentals of Website Design, How to Attract and Convert Visitors

The Fundamentals of Website Design, How to Attract and Convert Visitors

Posted on January 11, 2017

The rapidly evolving nature of website design, technology and optimization make it more important than ever to have a superior website design. The website has to attract and engage your potential customer efficiently. Your website is the first “face” your clients see when searching for your products, make that initial meeting shine. This digital representation of your company needs to be both aesthetically pleasing and user-friendly. All SEO marketing efforts will fall flat if your website is a boring dud incapable of engaging and directing traffic. Website tips 101. With that in mind, here are several tips to create the … Continue reading

Website Development: Make Your Content Easy to Find

Website Development: Make Your Content Easy to Find

Posted on November 28, 2016

Organization is more of the most important components of website development. Having a nice, clean site layout is necessary for a couple of reasons. In this blog, we’ll explain how it helps optimize your SEO and generate leads. Site navigation and SEO All Google really cares about is its user experience. The company doesn’t pay much attention to SEO unless some businesses are gaming the system. Even if that happens, it just takes one update to set things straight. One thing Google’s bots look at is the number of clicks it takes to get to your content. A recent Business.com article explains the process and why … Continue reading