Web Design for Business Growth

Web Design for Business Growth

Posted on May 23, 2019

Most of us want business growth, but it’s not always easy to get. Business growth takes a lot of tenacity, enthusiasm, and a willingness to re-evaluate everything about your business. This includes web design.  In order to grow your business, you will need to earn more customers online. It takes your potential client about 90 seconds, total, to search for a product online and decide where to buy it from. Each site will get about 8 seconds of attention. Online browsers are giving you and your site the same amount. It’s a quick once over to get a feeling for you … Continue reading

A Winning Strategy for Web Design

A Winning Strategy for Web Design

Posted on April 29, 2019

What is your strategy for web design? Do you go for a design that you like, or maybe ask a few friends what they think? The best strategy for web design is to think first about your customers, and what they need. Your customers will be the ones using it and relying on it to do business with you. The design of your site will be a critical part of their user experience, and when your customers have a good experience, they will reward you. So what elements of design make for a good user experience? Quick loading pages. No … Continue reading

Don’t Be Labeled as ‘Not Secure’: Why You Need SSL

Don’t Be Labeled as ‘Not Secure’: Why You Need SSL

Posted on April 1, 2019

SSL stands for Secure Sockets Layer. It creates an encrypted connection between your visitor’s browser and the server, and this digital “handshake” is both more complicated and far better than a password.  While it’s especially important that any site that offers online shopping have SSL, it’s also important for sites that request or contain any sensitive information. This includes birthdays and addresses to other pieces of data that might be shared in a simple form or inquiry to your company.  Google, as it has for more than a decade, sets the standard and makes the rules for online best practices. … Continue reading

5 Dangers of Website Design Templates

5 Dangers of Website Design Templates

Posted on March 11, 2019

If you are in the market for a new or refreshed website design, you may have considered using a design template because they are cheap and seem like they save you time. However, there’s a lot to consider before spending ANY time on a template. Honestly, is can be downright frustrating. Here are 5 dangers of website templates to think about before purchasing anything.  1. It immediately boxes you in. Your logo has to be a certain size image file. Your “About us” page has a limit on the number of words. You’ll feel the limits from the beginning, and … Continue reading

How to Find the Right Website Development Firm (Part 1)

How to Find the Right Website Development Firm (Part 1)

Posted on March 4, 2019

A polished website speaks volumes about your company’s brand and can also increase sales. That’s why most business owners choose to work with a qualified web development company. We know how challenging it can be to find a professional web development company you can trust, that’s why we’ve decided to share several key questions you should ask potential vendors in a two-part blog series. Read on to learn more about what you should ask before deciding to work with a web development firm: 1. Do they have experience in your specific industry or niche? One of the first things you … Continue reading

The Power of Re-Evaluating Web Design

The Power of Re-Evaluating Web Design

Posted on February 25, 2019

Have you asked your customers lately what they think of your website? Are you getting new customers online? Customer feedback is essential to running a successful business and it may be worth asking for. You can send a survey or just call a few of your top customers and let them tell you about their experiences. If you don’t get at least a few new customers online every day, then something may be wrong. Your current customers will be happy to tell you.  A website is a critical piece of customer experience. It’s a major touch point, just like phone … Continue reading

What Custom Web Design Can Do for Your Business

What Custom Web Design Can Do for Your Business

Posted on December 3, 2018

It’s hard to overstate the importance of having the right web design for your business. The design and layout of your website should have the needs of your online customer in mind. This would be similar to the way a brick and mortar store’s physical layout and decor matches the need of the customer. For example, some coffee shops have lounge chairs and mood music to reduce stress for the busy executives they cater to. In a similar way, the better your website is at accommodating online visitors, the more successful you will be. Template designs or out of the … Continue reading

Mastering Web Design: How to use White Space

Mastering Web Design: How to use White Space

Posted on August 20, 2018

Good web design doesn’t draw people into your site, it keeps them there looking through the site. Creating a responsive and aesthetically pleasing website is often difficult to get down, there is no exact science to making things look good. But there are many guidelines that can help you get as close as you can to that perfect webpage you’re chasing, and one of those techniques is learning how to use white space.   What is White Space? White space is a web design term for space on a page that is literally void of any content, the empty space … Continue reading

The 3 Basic Rules of User Interface Design

The 3 Basic Rules of User Interface Design

Posted on April 23, 2018

User interface design can seem more complicated than it needs to be. In this blog, we’ll go over the three most important rules of UI design to give you a point of reference in case you get lost in the details.  Be Simple The best user interfaces are so simple that users can visit them for the first time and immediately know what to do. In many cases, the simpler the design, the intuitive it is for users.  According to HubSpot, the first step is to get rid of all site elements that don’t add anything to your UX:  “Adding unnecessary … Continue reading