Minimalistic Web Design That Works

Minimalistic Web Design That Works

Posted on January 28, 2019

Are you looking to freshen up your web design in 2019? Reorganizing and refreshing spaces is all the rage, and websites are not immune to the pattern. Minimalism is a theme for website design that you will see more of in the near future. It sounds easy, like all you have to do it take out the obvious clutter, but it may not be as easy as you think.  Before you simplify your website design, you have to have a clear idea of what you are trying to do online. If you are selling products, then helping your customer find … Continue reading

Mastering Web Design: How to use White Space

Mastering Web Design: How to use White Space

Posted on August 20, 2018

Good web design doesn’t draw people into your site, it keeps them there looking through the site. Creating a responsive and aesthetically pleasing website is often difficult to get down, there is no exact science to making things look good. But there are many guidelines that can help you get as close as you can to that perfect webpage you’re chasing, and one of those techniques is learning how to use white space.   What is White Space? White space is a web design term for space on a page that is literally void of any content, the empty space … Continue reading

Web Design or Development: Is There a Difference?

Web Design or Development: Is There a Difference?

Posted on May 14, 2018

When you need help building a website, finding someone in Charleston, SC isn’t that hard, if you know what you’re looking for. Many people use the words web design and website development interchangeably when describing what they’re looking for. The reality is, design and development complement each other and work together, but they are different things.  What Is Web Design? Web design is the customer’s interaction with your website. The design is the colors they see, the layouts and menus they navigate, the pages they read and the way your blog looks. It’s their experience on the surface, much like … Continue reading

WordPress: Not as Easy as It Seems

WordPress: Not as Easy as It Seems

Posted on May 11, 2018

Ask any group of people where you should go to start a blog or create a website with little to no experience, and you’ll almost always get the same answer: WordPress. It’s described as being easy for beginners, simple to use, and quick to get started.  All of those things are true – with a catch. If you’re merely looking to grab an off-the-shelf theme, type up some content and write a weekly or monthly blog, then it is easy, simple to use and quick to get started.  But if you’re looking for a custom theme, with a detailed website … Continue reading

The 3 Basic Rules of User Interface Design

The 3 Basic Rules of User Interface Design

Posted on April 23, 2018

User interface design can seem more complicated than it needs to be. In this blog, we’ll go over the three most important rules of UI design to give you a point of reference in case you get lost in the details.  Be Simple The best user interfaces are so simple that users can visit them for the first time and immediately know what to do. In many cases, the simpler the design, the intuitive it is for users.  According to HubSpot, the first step is to get rid of all site elements that don’t add anything to your UX:  “Adding unnecessary … Continue reading

Web Design – Three Ways to Keep Users on Your Site Longer

Web Design – Three Ways to Keep Users on Your Site Longer

Posted on April 9, 2018

  It makes sense that you want to keep users on your website as long as possible.  The longer they stay and the more engaged they are, the greater the chance that they will complete some sort of desired action like downloading your ebook, completing your newsletter sign up form or purchasing your product.    So how do you keep visitors on your website for more than just a few seconds?  The best way is through your website’s design.  A well-designed site provides a pleasant experience and keeps people involved. A badly designed site leads to frustration and high bounce rates.  So how do … Continue reading

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3 Common Mobile Web Design Mistakes

3 Common Mobile Web Design Mistakes

Posted on February 12, 2018

It is common knowledge by now that it is important to have a mobile responsive website design. Despite this, many businesses make critical mistakes when it comes to designing their mobile websites. Here are some mistakes to avoid. Long Forms Long forms are always a pain to fill out, but they are certainly much worse on mobile devices. It takes time to fill out each field, and sometimes forms get buggy and cause problems. Reduce your fields for more conversions, at least on the mobile version of your site. Hiding Content Some people include less content and information on mobile … Continue reading

Applying the 4 Steps of Interaction Design to Website Design

Applying the 4 Steps of Interaction Design to Website Design

Posted on September 11, 2017

Interaction design is relevant to all kinds of systems. In this blog, we’ll see how you can apply its four steps to website design. 1. Establish requirements The first step of interaction design is to establish the requirements of your system. In essence, you want to identify what you know and what you don’t know. In regard to website design, you should think about your user experience from the very beginning. Consider what you need for your site to function and engage users. 2. Create alternatives In the second stage of interaction design, you start to create possible alternatives. These aren’t … Continue reading

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3 Things Every Business Owner Should Know About Website Development

3 Things Every Business Owner Should Know About Website Development

Posted on March 14, 2016

Building a successful business today requires not only a good grasp of current business strategies but also, just as importantly, a great online presence. And while marketing a business online today entails multiple different areas such as SEO, paid advertisements, email marketing, and social media, just to name a few, it all starts with a smart, well-designed website. Whether you’re getting ready to launch your company’s first website or you’re considering developing a new and improved website for your business, here are 3 things every business owner should know about Website Development: 1. It will be one of your most … Continue reading

Website Development Design Tips for Converting Visitors Into Leads

Website Development Design Tips for Converting Visitors Into Leads

Posted on January 21, 2016

The primary purpose of a business website is to help turn website visitors into new customers. You can have a well-designed website, however, what is it really worth if it cannot convert visitors into customers? What is a conversion? In terms of generating new leads, a conversion can mean capturing a visitor’s email address and nurturing them into customers through email messages. Below are some website development design tips that can help improve your conversion rate on your business website. Use Forms and Place Them Strategically Web forms are the primary way to collect visitor email addresses. Your forms should ask for … Continue reading