Understanding the Return of Your Internet Marketing Efforts

Understanding the Return of Your Internet Marketing Efforts

Posted on February 15, 2016

In the realm of Internet Marketing, a marketing audit is a powerful tool to help you assess the ROI of your company’s marketing efforts. A full periodic marketing audit of your company is important, but we will focus a bit more on internet marketing in this article. A marketing audit provides the opportunity to determine strengths and weaknesses in your marketing efforts. It allows you to make changes that will improve customer satisfaction and profitability. Review Objectives Start by reviewing the goals and objectives laid out in your marketing plan. This is a good time to make sure you’re reaching … Continue reading