9 Convincing Stats that Confirms Email Is Critical to Internet Marketing

9 Convincing Stats that Confirms Email Is Critical to Internet Marketing

Posted on August 17, 2016

There is no doubt that social media marketing has created massive attention due to the substantial rise in social media usage. You can agree that social media is a key facet to Internet marketing and businesses continue to leverage these platforms to boost their brand, reach desired markets, interact with prospects, and of course, generate leads. Yet, these leads generated still have to be warmed and nurtured to move them along in your sales funnel to ultimately create the sale.  This is where email marketing comes into play.  You see, although social media is ideal for promotion and building brand … Continue reading

6 Quick Video Strategies to Use in Your Internet Marketing Strategy

6 Quick Video Strategies to Use in Your Internet Marketing Strategy

Posted on July 26, 2016

Video is perhaps one of the most effective techniques in the Internet marketing tool box. You see, companies leveraging video enjoy 41% more web traffic from search than those who do not. (Source: Hubspot). With advantages like creating meaningful connections with your audience, growing your subscriber list, boosting follower engagement, expanding your online reach, and increasing revenue, your business can’t afford not to implement an active video marketing campaign. Video marketing works extraordinarily well with your social media efforts as videos receive higher engagement than post with text and images combined. The value of using video is great and we … Continue reading

Internet Marketing Tips to Increase Conversions

Internet Marketing Tips to Increase Conversions

Posted on July 20, 2016

Are you looking for ways to boost your internet marketing conversions? Here are a number of tips to help you out! Test Your Content Before focusing on any single topic, whether it’s for your blog or for social media, do some research to see whether or not it converts. A great tool for this purpose is Buzzsumo. Buzzsumo lets you track which content is trending. This is also a very useful tool when it comes to monitoring your competition, as you can use Buzzsumo to find out which types of content your competitors are focusing on. Utilize Charts Using charts, whether bar, … Continue reading

3 Tips to Improve Your Internet Marketing efforts

3 Tips to Improve Your Internet Marketing efforts

Posted on April 6, 2016

Businesses should update their Internet marketing strategies a few times every year. This way, you’ll stay up-to-date with current trends and your tactics won’t grow old. If you’re looking to refresh your campaign, then start with these three tips: Go back to the basics Most businesses still don’t quite grasp the concept of Internet marketing. According to a recent Memeburn article, many of them think they’re making progress while they’re stuck in the same place: “It’s really funny that so many brands are still getting the basics completely wrong with digital marketing and social media. With social media, it’s practically the same as traditional … Continue reading