Website Development Design Tips for Converting Visitors Into Leads

Website Development Design Tips for Converting Visitors Into Leads

Posted on January 21, 2016

The primary purpose of a business website is to help turn website visitors into new customers. You can have a well-designed website, however, what is it really worth if it cannot convert visitors into customers? What is a conversion? In terms of generating new leads, a conversion can mean capturing a visitor’s email address and nurturing them into customers through email messages. Below are some website development design tips that can help improve your conversion rate on your business website. Use Forms and Place Them Strategically Web forms are the primary way to collect visitor email addresses. Your forms should ask for … Continue reading