3 Points About Search Engine Optimization That Shouldn’t Be Ignored

3 Points About Search Engine Optimization That Shouldn’t Be Ignored

Posted on August 7, 2017

Getting high search engine results is key. However, it’s just as important to rank for the right keywords. Here are a few tips to help you out with your SEO efforts. Know Which Keywords to Use When choosing keywords to rank for, don’t just focus on the competition and the monthly search volume. It’s just as important that the keyword bring in targeted traffic. Some keywords may seem like a good choice, but may not actually be so. You have to ask yourself what the intent of the searchers are and whether they would find your website interesting enough to click through. … Continue reading

3 SEO Tips for Getting High-Quality Content and Links

3 SEO Tips for Getting High-Quality Content and Links

Posted on May 23, 2017

What makes a good SEO strategy? The answer, of course, is quality content and quality links. Here are a few tips to getting more quality links and more quality content. Reclaim Your Links Link reclaiming is a simple process that will bring in a lot of new high-quality backlinks for free. Here’s how it works: Find out where your brand, blog or company has been mentioned on the web (without being linked to). Use a tool such as Buzzsumo or even Google Alerts for this. Create a list of high-quality websites that mention you. Contact the owners, thank them for … Continue reading

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Links That Matter and Links That Hurt Your SEO

Links That Matter and Links That Hurt Your SEO

Posted on April 24, 2017

Most people will say that link building is an outdated search engine optimization method, and that it’s a waste of time. They happen to be correct. Building hundreds of low-quality links through spam and link farms will only get your site penalized. However, to say that backlinks do not matter is simply untrue. Links do still matter. What changed is that Google looks at the quality of the links now, whereas they used to look at the quantity. So if you get a few links from high-quality sites, your rankings will go up.  Outgoing links are important too. If you link to … Continue reading

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What Is Google AMP? And Should You Use It?

What Is Google AMP? And Should You Use It?

Posted on April 17, 2017

Google AMP is all the rage these days. More and more websites are switching to AMP, including some top websites like the New York Times, Forbes, Lifehacker, and the BBC.  AMP stands for Accelerated Mobile Pages, and it’s a technology that makes your website super adaptive for viewing on mobile devices. It basically cuts down on the heavy HTML and only displays the necessary elements. This has a few benefits. First of all, it makes your website load faster. AMP pages can load up to 85 percent faster than non-AMP pages. Faster loading times lead to a better user experience, … Continue reading

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Search Engine Optimization Is Key

Search Engine Optimization Is Key

Posted on January 23, 2017

Understanding the concept of digital marketing can often be confusing for small business owners and professionals not directly involved with creating the web’s marketing landscape. Fortunately, there are plenty of digital marketing professionals that can help simplify things for those who want to learn! Search Engine Optimization is probably the most widely used internet marketing buzzword right now, and for good reason. If you are a business online and you want people to visit your site, you’re most definitely going to need to optimize your website’s content for the search engines. Seems easy, right? Sort of. Search engines look for … Continue reading

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Boost Your Google SEO By Optimizing Local Search

Boost Your Google SEO By Optimizing Local Search

Posted on December 27, 2016

If you’re looking for something fun to do in your area, and aren’t really sure where to go, what do you do? Google it. Maybe something along the lines of, “fun things to do in (your city)”. This is called a Local Search – it’s where people look for products or services in their area by typing it into a search engine. The good news? Customers are looking for you on their own and all you have to do is be there for them, right on the front page of Google. But how? Think of your ideal customer. What type of … Continue reading