Website Security and You

Website Security and You

Posted on October 15, 2018

Website security may not seem like an urgent item on your to-do list, but we can assure you that it should be. Having a secure website to protect your client’s information is mission critical for long term website sales and marketing success. You can probably think of a few major companies that did not have website security as high on their to-do list as they should have, and they paid dearly for it. Their lack of upkeep led to their imminent downfall. Don’t let this be you or your business.  Your clients are trusting you with sensitive information that could … Continue reading

The Importance of a Professionally Designed Website

The Importance of a Professionally Designed Website

Posted on October 1, 2018

When developing a website for your business, the important thing is to have a plan or goal for your website. Deciding that you want to make a website and just deciding to “figure it out as you go” is one of the worst decisions you can make. If you need a website and do not have a concrete plan for how you want it to be designed and what its purpose is then you will inevitably get partway through the design process and change your mind on what to do with it. This can be catastrophic as it can result … Continue reading

The Importance of Secure WordPress Hosting

The Importance of Secure WordPress Hosting

Posted on September 24, 2018

In Charleston SC, as with everywhere in the world, WordPress Security is a major focus. The importance of website security often involves more than just the business involved. Indeed it can mean massive problems for customers, search engines, and even service providers. In this article we will focus on some common ways websites can be hacked and what the effect of those hacks may be.   Method #1: Brute Force and Common Words In this method, a hacker uses software to put in different passwords again and again. The idea is to expose easy to guess passwords. Another potential danger … Continue reading

A Growing Opportunity in Social Media Marketing

A Growing Opportunity in Social Media Marketing

Posted on September 17, 2018

With 2.62 billion social media users worldwide, there really is no better time to take advantage of digital advertising. Digital advertisements can be anything from social media marketing campaigns to paid advertisements on various platforms. Not tapping into the 15.36 billion dollar industry of internet marketing is practically self sabotage.  Everything YOU Need to Know About Digital Marketing and Social Media Whether you’re advertising for a small business or large corporation, social media marketing is easily the most effective way to expand your reach. When it comes to advertising online, corporations have the option to advertise their content across various social media … Continue reading

What Do Internet Marketing Firms Do?

What Do Internet Marketing Firms Do?

Posted on September 10, 2018

If you run a business in the digital age, it’s absolutely imperative for the growth of your company that you engage in internet marketing to create new sales leads and engage with customers and prospects. The purpose of internet marketing firms is to provide services to businesses that need help with establishing a strong digital presence. In a world where most of your customers are online, your marketing efforts must focus on specific areas to be able to reach those customers and get them interested in the products or services you offer. Build Powerhouse Websites Your website serves as your business’ home base and digital … Continue reading

The Importance of Web Security for Small Businesses

The Importance of Web Security for Small Businesses

Posted on September 3, 2018

In today’s digital market, many small businesses make the mistake of thinking that they are too small to be targets of cyber-attacks. This results in a false sense of security-the reality is, that small business are actually more attractive not less. If you own a small business, you need to understand the multitude of threats your business can face; take a look at the following reasons that your small business should invest in Secure WordPress Hosting.    Vulnerability  Small businesses are particularly vulnerable to attack. According to USA Today Verizon’s 2017 Breach Investigation Report showed how security breaches have hit small business far more … Continue reading

Yes, Your Brick and Mortar Business Needs Internet Marketing Solutions

Yes, Your Brick and Mortar Business Needs Internet Marketing Solutions

Posted on August 27, 2018

One common question we get from our clients is, “Do I really need to worry about internet marketing if all my business is local?” We always respond the same way: yes. Even for a business that focuses entirely on Charleston customers, you still need to have a digital marketing strategy.  Giving some attention to the online space allows local business to capitalize on the benefits that technology and data provide. Here are just three of the many reasons that you need to incorporate internet marketing into your outreach plans.     Your Customers Are Online The key to any successful marketing campaign … Continue reading

Mastering Web Design: How to use White Space

Mastering Web Design: How to use White Space

Posted on August 20, 2018

Good web design doesn’t draw people into your site, it keeps them there looking through the site. Creating a responsive and aesthetically pleasing website is often difficult to get down, there is no exact science to making things look good. But there are many guidelines that can help you get as close as you can to that perfect webpage you’re chasing, and one of those techniques is learning how to use white space.   What is White Space? White space is a web design term for space on a page that is literally void of any content, the empty space … Continue reading

Mobile-First Indexing is Here. Is Your Site Ready?

Mobile-First Indexing is Here. Is Your Site Ready?

Posted on August 13, 2018

Google started its journey of switching the priority of the way they index websites from desktop to mobile. If you already have a good responsive website or a good mobile version of your desktop website, then the migration should go relatively unnoticed.  If you don’t,  then it’s time to strategize. Before we go over the good, the bad and the ugly, let’s review what this means. What is Mobile-First Indexing? Historically Google crawled, indexed, and ranked websites off of the content found on desktop versions of sites. In March, they started crawling, indexing and ranking sites based off of the content … Continue reading

5 Benefits of Mobile Responsive Websites

5 Benefits of Mobile Responsive Websites

Posted on July 30, 2018

Mobile responsive websites are not just a trend; responsiveness has become a staple in website design. Mobile responsive websites have evolved from incredibly practical to a modern day digital necessity. Here are five reasons as to why mobile responsive website design is considered beneficial in today’s market. 1. Improvements in Overall Experience It is no question that mobile responsive website designs are favored by users over their non-responsive counterparts. In a nutshell, this is because a website that can easily be viewed from a computer, a tablet, or a phone. Making the visitor happier with the site and more likely to return. Sites … Continue reading