Discover the Difference Between Website Development and Design

Discover the Difference Between Website Development and Design

Posted on April 22, 2019

Are you using the phrases website development and website design interchangeably? If you are, you are not alone. However, there are differences between the two. While there are complete web solution providers, there are different job roles with different abilities. When hiring a web professional to build a website for you or your company, knowing the skillset of each may become critical and impact the overall cost. Web Design In a nutshell, web design is the aesthetics of a website and its general usability. So, website designers work to create visual elements and devise the layout of a website using specialized software. So, the … Continue reading

Web Design for Gathering Top Leads

Web Design for Gathering Top Leads

Posted on April 15, 2019

Are leads one of the most important numbers in your analytics? They should be, especially if you offer a higher priced specialty service. If you don’t have leads you can’t make sales. Then you don’t have revenue, which can get really stressful, right? Leads are no doubt critical to success. So how do you get them, or get more of them? Web design can easily be a valuable part of your strategy for gathering top leads. The expectations we have for what website design can do are constantly changing, but one thing stays the same. Website design continues to be … Continue reading

Web Design- Should You Build it Yourself?

Web Design- Should You Build it Yourself?

Posted on April 8, 2019

“If you build it, they will come…”. Most of us are familiar with this famous movie line. And unfortunately, many entrepreneurs who are starting out in business believe that if just build a website, customers will come. You’ve seen the ads from companies like Wix and Square space. They make it look easy. Your dream website is just a few clicks of the mouse away. Chances are though, that when you are finished (if you ever finish), the website you build will look just like everyone else’s. And when customers try to find your business, it will get lost among … Continue reading

5 Dangers of Website Design Templates

5 Dangers of Website Design Templates

Posted on March 11, 2019

If you are in the market for a new or refreshed website design, you may have considered using a design template because they are cheap and seem like they save you time. However, there’s a lot to consider before spending ANY time on a template. Honestly, is can be downright frustrating. Here are 5 dangers of website templates to think about before purchasing anything.  1. It immediately boxes you in. Your logo has to be a certain size image file. Your “About us” page has a limit on the number of words. You’ll feel the limits from the beginning, and … Continue reading

Website Development Basics: 4 Things To Ask Your Developer

Website Development Basics: 4 Things To Ask Your Developer

Posted on February 4, 2019

Trying to build your company’s website on your own without web design expertise leaves you most likely working with pre-built templates and automatic installers. This can leave your company with an elementary site that is lacking in the wow factor that will really draw customers in. Working with a professional web designer allows you to create a one-of-a-kind, custom website design that truly represents your business image and your prospects for future growth. Before you hire a web designer, though, you need to do your research. Here are four things you should ask every prospective web designer before you sign … Continue reading

Minimalistic Web Design That Works

Minimalistic Web Design That Works

Posted on January 28, 2019

Are you looking to freshen up your web design in 2019? Reorganizing and refreshing spaces is all the rage, and websites are not immune to the pattern. Minimalism is a theme for website design that you will see more of in the near future. It sounds easy, like all you have to do it take out the obvious clutter, but it may not be as easy as you think.  Before you simplify your website design, you have to have a clear idea of what you are trying to do online. If you are selling products, then helping your customer find … Continue reading

Three Things Every Business Owner Should Know About Mobile Responsive Websites

Three Things Every Business Owner Should Know About Mobile Responsive Websites

Posted on January 21, 2019

Roughly ninety percent of users in the United States and the UK rely heavily on their mobile devices for internet access, including videos, shopping, and other consumer activities. That alone should be enough reason for your next website to be a mobile-responsive one. However, there are far more reasons to ensure that your next website is responsive. Before you start your next website design, there are some things you should know about mobile responsiveness and why it is important. Mobile Response Prevents You From Needing Two Sites Before mobile responsive websites became a standard option, businesses wanting to cater to … Continue reading

5 Reasons You Should Ensure Your Website is Mobile Optimized

5 Reasons You Should Ensure Your Website is Mobile Optimized

Posted on December 24, 2018

So, you have a website. It’s beautiful, professionally designed, and brand-specific. But have you considered how your website looks when viewed from a cell phone? If you’re only testing what your website looks like from a desktop, you’re missing a huge opportunity to increase your traffic and customer satisfaction. Here are 5 reasons you should ensure the mobile optimization of your website. 1.) Rank Higher on Google When Google crawls a website, it considers how mobile-friendly a website is before determining how high to rank the website in its search engines. Not only that, but Google has recently mentioned that … Continue reading

Discover the Web Design Trends for 2019

Discover the Web Design Trends for 2019

Posted on December 17, 2018

Web design is critical for a business website’s success. Over the course of just one year, there are many changes including search algorithm updates, best practices, and consumer trends. A website that appears cutting edge when launched can sometimes become dated in just a few short months.  A website does not improve with age. So, if your business website has not been updated in a few years, there is a good chance that it does not conform to current trends in format, function, and style. According to Search Engine Land, a leading news and information source on search engine marketing, a failure to … Continue reading

Web Design for Peak Engagement in 2019

Web Design for Peak Engagement in 2019

Posted on December 10, 2018

A fresh new year is just around the corner, and it’s a great time to commit to new goals.  If you are the typical go-getter business owner, you’ve already sat down and set amazing goals for 2019. You feel inspired and driven towards accomplishing these things. One or more of your goals may include finances, and you may want to increase your business sales for a more prosperous life.  One quick question. When’s the last time you redesigned your website? One of your goals should include growing your online business by updating your web design in 2019. Here’s 3 reasons. 1. … Continue reading